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How To Make Your Luxury Property More Marketable To Potential Buyers

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If you don't want your residential luxury property to languish on the real estate market, you'll need to take steps to ensure that it stands out among the other houses and condominiums. While lowering your selling price may help attract buyers, it may not be enough to generate offers. Here are some ways to make your property more marketable and appealing to potential buyers.

Desirable Countertop Materials

Laminate or ceramic tile countertops are not appealing to luxury property buyers. Gourmet kitchens with high-end appliances attract serious buyers, and if your countertops are made from substandard or outdated materials, you may turn off potential buyers.

One of the most popular countertop materials is granite. It is attractive and elegant, comes in a variety of colors, is resistant to heat, is very durable, and is practically maintenance-free when treated with the proper sealant.

Marble is another high-end countertop material that attracts buyers. Marble isn't commonly seen in kitchens; however, having marble countertops in your luxury property may set you apart from other people trying to sell their properties in your neighborhood. Marble countertops increase the value of your home and are unique in design because of their natural intricate vein patterns. Marble is also resistant to high temperatures and is waterproof.

Quartz countertops are also sought after. They are resistant to stains, and you don't need to have them sealed in order to protect the finish. Quartz countertops are rather expensive; however, the beauty and elegance of the material will appeal to potential buyers.

Home Generator

If your property is located in an area that experiences frequent power failures, then a home generator may be an enticing selling point. Power outages can last from mere hours to whole days and are major inconveniences to homeowners.                                    

They may even be life-threatening for people who rely on oxygen or other medical devices that require electricity in order to function. Also, if the power goes out and the central air conditioner stops working, the high temperature in the home may be a health risk for those with heart disease or other health problems. Many luxury property buyers won't mind paying full "asking price" when they have the peace-of-mind of knowing that the generator will kick in when the power goes out. 

If you want to learn more about how to make your luxury property more marketable to home buyers, make an appointment with a real estate agent. He or she will visit your home and suggest ways to make it more attractive so that it sells quickly. 


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